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ADVERTISER CASE STUDY - OKINAWA

Advertiser Case Study – Okinawa

Advertiser Case Study – Okinawa

The Japanese archipelago Okinawa with its long sandy beaches and mild climate is a true insider tip for European travellers. To attract more visitors to the islands, the Okinawa Tourism Board partnered with travel audience for an innovative destination marketing campaign that is a prime example for how advanced targeting and machine learning can maximize the efficiency and success of travel advertising.